Todays advertising

Today, all human activities benefit with the use of advertising.Advertising is, today, a significant importance and scope, both in the field of economic activity, or as a privileged instrument of promoting competition, always good for companies and their customers.

It is accepted more and more the principle that there is a parallelism between the evolution of the concept of advertising and how to communicate. That is, the technical disclosure of a "communicator", he always sought to move the process for advertising and media to each season.

Sure, we've heard the following sentence: "The advertisement is the soul of business." All of us who watch TV, walk the streets or read newspapers, we are constantly exposed to all kinds of ads that sell the most diverse products. But what, in fact, the concept of Publicity and Advertising?

Advertising is a career dedicated to public dissemination of ideas related to business, products or services, specifically, commercial advertising.

Publicity is the effect of spreading. It is projecting the company image in the market, through the media available in the community: TV, radio, cinema, press, magazines, billboards, internet and other media), disseminating the products and services to various slices of the market.